
The Situation
In Sales we all need to adapt. We all need to gain any advantage to stay ahead of our competitors, and part of that is by using technology to automate, streamline or improve our customer experience. And then there is AI. ChatGPT is very topical right now. Getting a chatbot to have conversations with our customers or advancing an opportunity more quickly with an automated, uniquely crafted follow-up email.
Come on – which salesperson wouldn’t want that?

In GC#21
Well, as Jeff Bajorek said – the technology is either thrilling or terrifying, depending on your point of view.
How will these Sales Technologies impact the work we do? Should we be worried – or should we be excited, but cautious?
Join us as we unpack some of the Sales Tech out there and share our views on an approach when you are considering implementing any of them.