We unpacked the three malpractices and shared a 4-step process to avoid this malpractice.
What happens when…
- Salespeople offer solutions BEFORE properly uncovering customer needs?
- Sales Managers assume performance issues BEFORE doing proper coaching?
- Sales Enablement teams deploy tools, training, or technology BEFORE understanding the execution maturity?
Prescription without Diagnosis is Malpractice
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September 21, 2022